When taking an express political stance, designers usually favor points that can be recognized in clear language with virtuous undertones. Similarly, The Business of Fashion launched the #TiedTogether movement on Social Media, encouraging member of the trade from editors to models, to wear a white bandana advocating for “unity, solidarity, and inclusiveness throughout Fashion & Online Shop News fashion week”. Social media plays an essential position in modern-day fashion public relations; enabling practitioners to achieve a broad range of consumers through varied platforms.
